LOOP

LOOP is a leading nicotine pouch brand, launched in 2020 by Another Snus Factory. With a wide range of flavors, formats, and strengths – including nicotine-free options – LOOP offers something for everyone.

Show more about LOOP

LOOP Nicotine Pouches — Tobacco-Free Nicotine Products

LOOP Nicotine Pouches are tobacco-free products made by the Swedish company Another Snus Factory. They offer a smokeless option for adults who want an alternative to traditional smoking.

Each pouch is placed under the upper lip, where it releases its contents gradually. There is no device, no smoke, and nothing visible — making LOOP suitable for use at work, during travel, or in environments where smoking is not allowed.

With a wide range of strengths and flavors, LOOP is designed to suit both new users and experienced pouch users.

Why LOOP Stands Out

Two key factors define LOOP: flavor variety and nicotine delivery.

While many brands focus on basic mint or fruit profiles, LOOP expands the range with coffee flavors, dessert-style options, and combinations that include subtle spice elements.

LOOP also uses InstantRush™ technology, designed to provide a quicker noticeable effect after placement while maintaining a consistent release throughout the session.

Production takes place in Scandinavia, ensuring consistent quality. Portions are uniform, retain their shape, and maintain balanced moisture levels.

Nicotine Strength Levels

LOOP Nicotine Pouches are available across a wide strength range:

Mini / Light (6–7 mg)

– milder option, often chosen by newcomers

Strong (8–10 mg)

– balanced and suitable for regular use

Extra Strong (12–13 mg)

– more intense, designed for experienced users

Hyper Strong (15+ mg)

– high-strength products for advanced users

The right strength depends on individual tolerance and previous nicotine use. Many users begin in the mid-range and adjust based on experience.

Flavor Range

Flavor selection is one of LOOP’s strongest features:

Mint varieties – clean and cooling for everyday use

Fruit flavors – berry, citrus, and tropical profiles with varying sweetness

Coffee and dessert styles – smoother, more rounded flavor experiences

Spice elements – subtle warming notes in selected variants

Availability of specific flavors may vary depending on region and strength category.

What’s Inside

LOOP nicotine pouches are made from plant-based fibers, flavorings, sweeteners, and food-grade additives. They contain no tobacco leaf.

Because nothing is burned, there is no smoke, ash, or combustion byproducts. However, these products still contain nicotine and are not risk-free.

Format and Everyday Use

LOOP pouches are designed with a slim format that sits comfortably under the lip without bulk.

Slim design – discreet and comfortable

Pre-moistened – allows for quicker release

Stable structure – maintains shape during use

The discreet format makes LOOP suitable for use throughout the day in a wide range of settings.

Who LOOP Is For

LOOP nicotine pouches are intended for adult users who already use tobacco-free nicotine products and are looking for variety in both strength and flavor.

With options ranging from lighter variants to high-strength products — including nicotine-free alternatives — LOOP is one of the more flexible brands in the category.

These products are not intended for minors, pregnant or nursing individuals, or people who do not currently use nicotine.